Brands

pets

pets is a bi-monthly publication that endears to the heart and soul of animal lovers. As the top animal-interest magazine in Singapore, Pets Magazine fulfils the interests of today's discerning pet owners through articles that inspire, enlighten, educate and entertain.

pets speaks to the heart and mind of a true animal lover. It delves deeper to help pet owners understand their pets better and to strengthen the human-animal bond.

pets underwent a revamp in January 2010; it now comes with a brand new look, in a larger glossy format. In its core, the magazine caters to the Love, Passion and Lifestyle of pet lovers, with articles that entice and intrigue discerning modern pet owners with ideas and inspiration that will enhance their lifestyle interests.

First launched in February 2006, pets has become Singapore's leading pet-interest publication with 8,000 copies distributed bi-monthly. pets is available at major bookstores, pet stores, grooming salons, convenience stores, parks and caf├ęs across the island.

pets is divided into three sections:

  • The Pets section focuses entirely on the breed profiles, grooming, training and general pet care with advice administered by experts in the industry.
  • The People section embraces human-animal bonds and features engaging interviews with unforgettable personalities that have a story to share about their pets.
  • The Passion section touches on the business elements and social fabric of the pet industry and features a myriad of accessories catering to the lifestyle aspect of pet ownership.

pets online is an interactive media platform for pet lovers and pet owners to share their views and opinions and build an active online community.

The website has online articles that offer in-depth information on topics found in the print magazine, as well as exclusive online articles on pet-related subjects such as pet owner's guides and pet services directories.

Members who subscribe to the online magazine subscription are entitled to online browsing of current and past issues of the print magazine in a readable pdf format. What's more, the online magazine format will have an added audio and visual interactivity of animations and graphics that will be a treat to the senses.

Some of the features of pets Online include:

  • Current issue of print magazine
  • Archive of past issues
  • Latest News and Events
  • Pet Pics Gallery
  • Forum and Polls
  • Pets Magazine Blog
  • Pet Services Directory
  • Classifieds